Airtel unveils code to end unsolicited SMS, others
Airtel has announced its ‘Do not Disturb’ short
code, 2442, designed to allow subscribers manage all promotional
messages sent to their lines.
The self-service platform allows customers to either opt-in or out of
the ‘Do Not Disturb’ service, thereby empowering subscribers to end
unsolicited promotional SMS or promotional voice calls. To use the
service customers can text ‘help’ to 2442.
Its Chief Commercial Officer, Mr. Ahmad Mokhles, said the code was
introduced in compliance with the directive of the Nigerian
Communications Commission (NCC), and in response to complaints of
unsolicited SMS or promotional voice calls by some customers.
“Airtel is committed to offering excellent customer service and we
are pleased to introduce the ‘Do Not Disturb’ self-service to empower
our esteemed customers to decide what messages or calls they receive
from the network.
“While there are customers that demand promotional services to keep
abreast with various innovative products and services, there are others
who do not want to be disturbed – that is why NCC has mandated telecoms
companies in Nigeria to create this service, providing options for
customers to either opt-in or out,” he said.
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